For this week’s interview, Jason Brubaker of Distribber joins me to share his wealth of knowledge on all things marketing & distribution. Distribber is one of the largest and most prominent aggregators for independent films out there, giving filmmakers without traditional distribution deals the ability to sell their content globally, through iTunes, Amazon, Netflix, Hulu, and countless other platforms.
During the interview, Jason outlines exactly what it takes to turn a profit with an indepdent film while working with an aggregator like Distribber. Using case studies and real world examples, Jason outlines a bulletproof method for setting sales targets for any indie film, and reaching those targets through purposeful marketing. Topics covered include: the importance of using a “windowed” release strategy, the differences between popular TVOD, SVOD, & AVOD platforms, how to use grassroots marketing to drive your film up the charts, what Netflix is looking for when licensing independent content, and much more.
Listen to Episode 55: Self Distribution, DIY Marking, And Making A Profit With Your Indie Film
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You can learn more about distribber at their website here: www.distribber.com
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2 Comments
Rikin Shah
atHey Noam,
Great discussion. I spoke with a fellow producer about Distribbr and it’s really changed the game and democratized the whole distribution game. Question-can Distribbr create stock marketing campaigns for the filmmaker? It seems like it would be hard to automate content ads, especially since storytelling is so sentiment driven.
Rikin
Noam Kroll
atThanks Rikin! I’m not sure if this is something they offer, but definitely hit them up and ask! If nothing else, they may be able to point you in the right direction.