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PODCAST: From Wu-Tang & Nicki Minaj Music Videos To A $40K Feature With Filmmaker Matthew Freiheit

In this episode, I am joined by filmmaker Matthew Freiheit, whose career has spanned work with major artists like Wu-Tang Clan, Red Hot Chili Peppers, and Nicki Minaj – and who has now broken into feature filmmaking with his debut Iconic.

Shot for just $40,000 in his Los Angeles apartment and across more than 25 locations, the feature film blends arthouse style with run-and-gun energy, and has already secured distribution.

Throughout our discussion we cover:

  • Transitioning from music and fashion projects to narrative filmmaking
  • How Matthew maximized limited resources to create a big-scope on a micro-budget
  • Writing around real locations and existing gear to stretch production value
  • Directing while also DP’ing and editing – and how to balance those roles effectively
  • Tips for pre-lighting and shooting 6–8 pages per day without sacrificing quality
  • What it’s really like taking your debut feature to AFM 
  • The evolving role of AI tools in filmmaking and how Matthew is exploring them
  • Much more

This is Episode 256: From Wu-Tang & Nicki Minaj Music Videos To A $40K Feature With Filmmaker Matthew Freiheit

Links from the show:

Matthew Freiheit – Instagram

Iconic – Instagram

Iconic – Website

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About Author

Noam Kroll is an award-winning Los Angeles based filmmaker, and the founder of the boutique production house, Creative Rebellion. His work can be seen at international film festivals, on network television, and in various publications across the globe. Follow Noam on Twitter, Instagram and Facebook for more content like this!

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