Probably the most effective way to add production value to your project during post, is to apply a really nice color grade to your footage. Color correction and grading can completely transform the look of your video, fix problem areas, and make otherwise dreary shots look amazing. One of the most common looks in cinema today is often called the ‘Blockbuster Look’ by colorists, as it’s used so frequently on high end films. The look is known for having cool shadows and warm highlights and adds a very nice color contrast to the image when applied correctly. Here’s a quick sample shot from the film ‘World War Z’, using this look. Note the cool shadows and warm highlights: This look may not be what you’re going for in every scene, but from my experience it … Continue reading Color Grading For The ‘Blockbuster Look’ & Why It Works Wonders On Every Shot